Law Firm Link Building Services

Most people seeking legal advice use the
internet to find representation.

These people could be your customers if you build links wih
OutreachPete’s Law Firm Services.

In November 2013, a Google Consumer Survey found that 96% of people seeking legal advice used a search engine; that statistic should make it clear how important an online presence is in the legal sector.

More and more legal searches appearing means the competition for law firm websites in the search rankings has grown, too. It has never been so important to have an accessible and visible online channel before. This is the key in attracting an increased number of traffic.

But that is simpler said than done for businesses; they need a SEO specialist in their corner to give them a competitive edge. That’s why one of the leading blogger outreach agencies, OutreachPete, should be your first choice for building links back to your website.

By using our SEO strategy and link building services, your law firm will be follow the success of our previous legal clients by climbing higher in the internet search rankings.

How Our Law Firm Link Building Service Works

To gain success with link building in the legal niche, it is important to remember that quality should always be a priority over quantity. High quality links, which are relevant to the law industry, will be more successful than a mass of bad quality backlinks to law firms’ websites.

Our vast experience of link building for clients in the legal sector is what makes us the best choice for your outreach needs. We here at OutreachPete have an established history of building relevant links with the aim of improving our clients’ search ranking.

The process of link building for the legal niche is slightly different from the strategy we normally use, but this is due to the nature of websites relating to lawyers. Some bloggers are unwilling to publish content related to the law and legal niche.

1. Sign Up & Log In

  • Create an account on the client dashboard.

  • Choose which link tier or package best suits the needs of your law firm and submit the data (URLs, anchor text and any additional instructions you deem useful).

  • We will start working on your order after confirmation.

2. Content Creation for Law Clients

  • Our team of writers will produce high quality content related to your legal niche.

  • 500 words is the basic length of our articles, but this can be increased for a higher price; this should be included as you create an order.

  • Your link will be included as well as additional backlinks from non-competing sites.

  • We can promise that you will be the only client link included in your order’s content.

3. Publication on Relevant Blogs

  • Your article will be published on a legal relevant, high authority blog.

  • To ensure the best results, we quality check all blogs that we work with.

  • Due to the additional effort it can take to find placement for legal-related links and content, this step of our link building strategy can take more time to complete.

4. Delivery

  • You will receive your live links as and when they are completed.

  • We aim to deliver live links within 2 – 4 weeks.

Why Use Our Law Link Building Blogger Outreach

Our team goes the extra mile for our legal clients to ensure quality backlinks with sustainable results. We offer a variety of link packages and work with all budgets to achieve the best results possible for our law firm clients.

By using our service, your law firm’s website will benefit from gaining more traffic, increasing the online brand awareness, and improving the search rankings. Overall, this work boosts your website’s presence.

The service we provide to our legal clients, and the results they end up with, definitely don’t disappoint.

Creating Law-Related Content

Our writers, who are all native English speakers and university educated, create fresh content that has been written solely to your legal niche. We believe that unique and new content is the best way to gain positive results. 

As a result, we do not insert links into old content, and we will never publish the client link as nofollow.

The content is placed on a suitable blog; our team of researchers will find blogs that are relevant to your industry, whether that is as a personal injury, divorce or criminal law lawyer. This is vital as content will be more likely to be accepted by the blogger if it fits on their site.

Pitching to Blogs With High Authority

We want your law firm’s site traffic to grow organically over time, and we follow the most effective way to build links to ensure this happens. Our safe strategy of building links means we do not cut corners.

There are plenty of other agencies that build backlinks by inserting client links into old articles, but that is not what we do at OutreachPete. We pride ourselves on our content production. Our published content can be found from the homepages of high authority blogs, and the articles are often shared on social media sites and read by real people with an interest in law.

Our backlinks are indexed quicker, gain more pagerank and are published in a relevant post to be read by your target audience. We are proud of the results achieved by our lawyer-related content and sites related.

Legal Clients Receive Sustainable Results

OutreachPete works to ensure long-term value for our clients in the legal niche. Our links are made with the goal of increasing the number of potential clients coming to sites. This means no tricks, just white hat link building techniques.

While black hat link building strategies often end with instant results to law websites, they are not sustainable. They are also more likely to result in Google penalties.

Excellent Service Guaranteed

Our team consists of knowledgeable SEO specialists who are all dedicated to providing the best value to our clientele as well as keeping them and their law firms safe. We are always available to give advice and assistance on the link building process in this niche.

Take a look at our service level guarantee here.

Law Firm Link Building Pricing

Due to the nature of the legal niche, there are some bloggers that can be reluctant to publish articles on this topic. It can take additional time and effort to find suitable placements for content related to law and law firms.

This is why our prices below are slightly higher than the cost of our average link building.


per link

DA 20-34

100% Genuine Outreach
Real Sites With Real Traffic
Content Writing Included
You Select URL & Anchor Text
Turnaround 14-28 days


per link

DA 35-44

100% Genuine Outreach
Real Sites With Real Traffic
Content Writing Included
You Select URL & Anchor Text
Turnaround 14-28 days


per link

DA 45+

100% Genuine Outreach
Real Sites With Real Traffic
Content Writing Included
You Select URL & Anchor Text
Turnaround 14-28 days

You can contact us here if you would like a quote for a subscription law firm link building package.

You Can Benefit from Using Our Blogger Outreach Lawyer Link Building Services

We Can Increase Your Rankings

Legal clients are after long-term results at competitive prices, and that’s just what OutreachPete offers.

We use white hat strategies to provide the best results that will make improvements to your Google rankings.

Our service is the best solution for legal firms who are looking for a trustworthy outsourced outreach service at a competitive price.

We Create High Trust Backlinks

To ensure your law firm receives the best possible results without risking Google penalties, we run thorough audits of every site we work with; including Domain Authority (DA), Domain Rating (DR), traffic patterns, spam score and rankings, all of which we believe are important elements when building backlinks.

We only use ethical methods to build outbound links.

We Work to Avoid Digital Footprints

There are no guest posts or articles, no sponsored tags or adverts with OutreachPete, and we do not insert client links into articles already posted.

Your content will be completely unique and relevant to the legal niche, created by our team of writers and published by the blogger.

This will keep your links from being detected by ranking algorithms and you from being penalised by Google.

We Can Improve Your Social Engagement

Your post will be given an audience of people who have already shown an interest in the legal sector, whether that is looking for an attorney or answers to a question related to the law. This will help your content gain more reader engagement.

Our content will sometimes be shared by the blogger on their social media channels, too; this will boost engagement even more.

We Offer Professional Consultancy 

An account manager will be assigned to you if you have signed up for a monthly package. You can rest easy knowing you will have a dedicated and trustworthy professional to help boost your law firm in the internet search results.

This expert will advise you on the best URL and anchor text selection as well as link velocity; this would be the ultimate advantage to get ahead of your competitors in the legal sector. They will customise the data to your business needs; for example, if you wish to attract customers based on location, your account manager might suggest including the city where your law firm is based in the anchor text, like “Orlando legal experts”.

Your account manager will work in the background to ensure this process goes smoothly.

These monthly packages are often discounted, which will help you save money on building white hat links to your law firm’s website. Click here to request a quote now.

We Want to Grow Your Revenue

It is no secret that the law sector is a highly competitive one, even more so online.

We will help you increase your brand awareness by focusing on building your links to a high standard, which will ultimately increase your revenue and give you more time to grow your law firm in other areas.

What Types of Links Can You Expect From OutreachPete's Law Firm Services?

We will only ever provide in-content editorial backlinks; this is the safest option for our legal clients, the bloggers we work with, and ourselves.

We do not follow black hat techniques, use link farms or offer link insertion. We respect the rules and regulations Google has set out for the SEO industry, which we believe is a vital element of law websites climbing the search engine rankings.

To avoid facing penalties from Google, we stick by the strategies that follow white hat link building. We follow the guidelines set out by search engines and work hard to improve the user experience. This means we create unique and relevant content to be published on reputable sites as well as including relevant, dofollow links related to the legal niche.

By using the link building tactics previously mentioned, the results for our legal clients are much more likely to be organic and sustained for long periods of time. Our team puts a lot of effort into ensuring our strategies give Google a reason to rank your law firm’s website higher and for longer, which will help to increase the number of people visiting your site.

The Types of Websites We Use for Legal Links

We guarantee we only work with reputable websites that have been checked for several quality measures and metrics; such as Domain Authority, Domain Rating, etc.

To carry out the quality checks on sites, we use a variety of software; this includes Ahrefs, Moz and Semrush. If the website meets our guidelines and meets the requirements for the type of links or package, then we will use it.

Our team determines this by using the software to answer the questions below:

There are three separate cut-off points for the DA of the blogs we work with; this is dependent on the link tier the client has bought.

  • Medium tier links will be allocated sites with a DA between 20 and 34.
  • High tier links will be allocated sites with a DA between 35 and 44.
  • Platinum tier links will be allocated websites with a DA of 45+.

Similar to DA, the organic traffic levels a website needs will depend on the chosen link tier.

  • Medium tier sites will have an organic traffic level of 100+.
  • High tier sties will have a level of 300+.
  • Platinum tier websites will have an organic traffic level of at least 500.

We are able to view the site’s traffic by country.

So, if you are based in the UK, for example, we can work to narrow down the sites to ones with UK traffic.

Unfortunately, we are unable to narrow this down further by city and other aspects of target audience. However, we can use the blog’s content to conclude the type of people who would read the articles.

If a client already has a backlink from a site, we will not select that website for their order.

We can see this by researching previous links built for a client using Ahrefs.

We will only use sites that provide dofollow links; Google is more likely to recognise this type of link.

It is a useful tactic in SEO as authority, or “link juice”, is passed to the client’s site from the placement blog.

We will not use a website if it is spammy. To avoid blogs with a lot of spam content, we look out for:

  • Page errors, broken links, etc.
  • Keyword stuffing and over optimization
  • No or very little original content
  • Lots of adverts

We will never use a blog if it includes articles labelled as “sponsored” or “guest posts”. This also includes disclaimers of affiliate links.

By ensuring there are already backlinks to law firm and/or legal websites, we know the blogger will accept our content. 

It also guarantees that there are readers who have an interest in this niche.

The websites we use for the placement of law-related links and content depend on the specific legal sector, such as workplace conflict, divorce proceedings, and so on. For example, placing a link to the website of a injury lawyer would be out of place on a blog dedicated to cooking.

Here are the categories of websites we use for link building
in the legal niche:

Business Sites
Health Sites
Automotive Sites
Lifestyle Sites

Our team will only use the websites with the best authority for building backlinks in the legal sector. However, it is vital to remember that the success of our links relies on both the publishing placement and the client’s site.

OutreachPete’s blogger outreach services are designed to help you and your business grow by achieving the best possible position in the search engines; the goal is to get and stay ahead of your competitors. It is essential that the client ensures their site is not only visible, but highly visible, to achieve the best results.

Potential customers will be much more attracted to a well structured site, as will Google.